Germán Nájera and Iván Flores, also known as Weshootmuch, form a powerhouse Mexican photography duo with a decade-long partnership.
Multifaceted creators, the pair have captured the attention of esteemed publications such as Vogue, Vanity Fair, Flaunt, L’Officiel, InStyle, MarieClaire, El País, Esquire, Harper’s Bazaar, Cosmopolitan, Elle, Forbes, and other influential titles. They have been commissioned by industry giants like The Walt Disney Company, Warner Bros. Discovery, Paramount Pictures, Christian Louboutin, Chopard, Buchanan’s, Amazon Prime Video, American Eagle, and Grupo Modelo.
Germán was born in Mexico City in 1978 and has had a passion for art since a young age. Trained in Graphic Design, he kickstarted and directed the independent magazine Manglar moda & estilo for four years, emerging as a notable figure in the Mexican fashion scene during the early 2000s. Fast forward to 2010, he marked a decade in the game with a solo exhibit, snagging "Photographer of the Year" and "Fashion Producer of the Year" from Fashion Group International. Beyond the camera, Germán has served as an art and figure drawing teacher at the Instituto de Estudios Superiores de Moda Casa de Francia (IESModa), and as a fashion styling instructor at CENTRO de Diseño Cine y Televisión.
Iván, born in 1991 also in Mexico City, resisted conventional education and was always destined to be creative. An ever-curious soul, Ivan affirmed his passion for the arts at the Escuela Activa de Fotografía and the Academia de San Carlos, initiating a transformative journey since 2009. His diverse life experiences have shaped him into a meticulous and experimental photographer who also finds joy in painting, sculpture, and the internet.
Beyond commercial pursuits, Nájera and Flores engage into independent projects, serving as a platform for experimentation, self-expression, and exploration that transcends commissioned boundaries. From exhibitions to personal series and some video work, their independent endeavors showcase a commitment to leaving a lasting impact.
As Weshootmuch evolves, they eagerly anticipate pushing their own creative limits further, exploring new collaborations, and contributing to the ever-evolving narrative of visual storytelling and the artistic realm.